Valencia Marketing

We Bring Attorneys and Clients Together

At Valencia Advertising, we believe every successful campaign relies heavily on reputation preceded by Image Branding. And as technologies continue to evolve and with the ever growing popularity of social platforms, we challenge our clients to move forward in exploring the growth possibilities of creating a digital presence alongside trusted methods we know work.

Our Brand

MODERN MARKETING

WE MODERNIZE TO DRIVE GROWTH

OUR MISSION

Ever since the creation of the internet, traditional marketing strategies have become a secondary medium. Our goal is to partner with organizations and help them tap into revenue funnels that come from unlimited marketing possibilities!

MARKETing HEALTH CHECK

Valencia Advertising is not here to tell a business everything they are doing wrong. We're here to look at things from the outside. We help get visions back on track or help create a marketing vision that caters to your audience, new and old.

Revenue Funnels

When we go into a physical store or business, we can pretty much get the feel if we’ll come back or not. It’s quite different, if not very-very different with a digital store front. We call it Image Branding. When you think of the Mona Lisa, does it make you think of your Aunt Mona? Should you have an Aunt Mona, then maybe.

The point is. Every campaign has to be consistent and continuous. Bad marketing only means you did nothing. Image Branding is letting everyone know you exist!

Marketing Evolution

Digital Marketing is no longer something revolutionary. You can’t even really consider it “new”. The evolution of marketing will continue to grow and change; and for a business to rely on success based on a singular campaign can be detrimental to the health of their service or product.

OUR ADVERTISING CAMPAIGN

Noticing the continuous needs of the Latino community we created a catalyst Spanish language Brand that helps connect Latinos to legal representation from trustworthy and respectful law firms who advertise with us.

WE MARKET BRANDS

BRAND MANAGEMENT

WE CAN MARKET YOUR BRAND

Depending on the health of your marketing infrastructure we may need to reshape your respective brand to align your strategies with evolving industry practices. We use analytical tools to help us determine the effectiveness of your current marketing campaigns.

SERVICES OFFERED

Using standard AIM protocols, we have the capacity to review, analyze, and manage SEO, SMM, Google Ads, SMM Ads, etc. All in conjunction with real world marketing (print & press).

Q&A

PRODUCT & COST
What is your product or service, what's the demand, and how much does it cost?

WHO IS YOUR CUSTOMER
Where does your customer physically and digitally live? Do we target a wide audience or a niche audience?

MARKET SIZE & SATURATION
Is there a market for your product or service? How similar is your product or service to your competitor(s)?

CAN CUSTOMERS AFFORD IT
People that buy a Rolex watch may not exactly be avid dollar store shoppers and vise versa. We'll typically use comparative research to help us better understand your customers income.

PROMOTIONAL OFFERS
People love deals! Do any of your campaigns encompass any incentives?

Traditional Marketing
vs.
Digital Marketing

BAM

BAM is an acronym we use for “Brick and Mortar” business. You could say that BAM is a marketing strategy that has worked since the invention of the wheel! It has real world marketing attributes which shouldn’t be dismissed. Even though we’re living in a digital era with no sights of stopping, no customer should be dismissed. Every counterculture should be included in any advertising campaign. How you use this marketing strategy is dependent on how well you know the community you serve. “Traditionally” this strategy works best for none physical product service providers. Printing material costs should be highly scrutinized per study of the quality vs. quantity theorem in marketing. Does your printed material have value? At the end of the day someone simply needs to know a business exists.

Traditional Marketing

AIM

AIM is “Artificial Intelligence Marketing”, and is a solution based action plan that helps businesses scale their marketing budgets. Having a digital marketing plan has proven to help businesses maximize their sales goals. And having the right marketing team to proactively monitor what works and what doesn’t work can be critical to any organization. Accurate advertising campaigns can improve ROI dollars spent on specific marketing sectors.

Sure, any business can DIY their digital marketing campaigns. We know some are doing it, and we know that they are not always successful. We know this because they come to us, to help maintain more consistent advertising campaigns. The reality is maintaining and managing any marketing campaign can become tedious and full time; and to leave this to be managed by an assistant, secretary, or someone semi qualified without any passion for marketing can be detrimental to the health of a business. For some businesses marketing is simply unmanageable. When partnering with Valencia Advertising, businesses are able to focus on their product and/or service. We manage requirements that help the effectiveness of budgets allocated for advertising.

Digital Marketing